Sharp’s teeth

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Mark Osborne
Mark Osborne
Mark Osborne is currently the Senior News Editor for Photovoltaics International and PV-Tech website. He has launched multiple technology titles in print and online covering manufacturing in the automotive, shipping, semiconductor and solar sectors in a publishing career spanning three decades. Mark started blogging in 2005, the first technology editor to do so and has worked online since 1996. A veteran manufacturing technology journalist and editor, Mark has been responsible for a series of innovative formats for delivering technical content to an engineering-based audience.

The news that Sharp and Enel are to build the world's first 1GW thin-film manufacturing plant in Europe (Italy) at a cost of over $1 billion, is a significant move by Sharp to remain a major force within the PV industry. From any angle the move is impressive and bold and reinforces the direction the industry is going, even if that trend is only in its infancy.

Energy companies such as Enel have obviously seen the writing on the wall regarding renewable energy and the goal of grid parity and below in the coming years. Rightly, Enel has identified that Italy could be the first EU country to reach parity, due to the higher electricity prices there.

However, it has also seen the need to get involved in the manufacturing side with partners that have the capital and expertise in these fields to seriously attack the cost structures with a direct to-market business model and scale of manufacturing at a single location.

Sharp has also indicated with this new joint venture that it wants to be viewed as an energy company in the future, securing a major energy partner to drive module sales to such high volume production levels that mitigate the risks of scaling production without the guarantee of an end-market.

Interestingly, Sharp would become a major thin-film player with this development. It had already announced a major capacity ramp of thin-film production that would kick in in 2010. The extra production levels now expected from the plant in Italy in 2010 mean that Sharp could be competing with First Solar for top spot. However, with a third party manufacturer expected to be involved, it is yet not known how we should divide production levels.

As with rivals SunPower, Suntech and others that are now working on closer collaboration with energy suppliers, eventually we will see the merging of PV’s major players into integrated energy operations. Sharp hailed the move as the world’s first “solar business model” and they may be right. What is now inevitable is that other major players will intensify their efforts, so expect more deals occurring on similar lines.

The Sharp and Enel announcement also puts Italy firmly on the PV manufacturing map as well as potentially making it the next hottest PV market after Germany and North America in the next five years.

With plans to get the legal side sorted by year-end, we should then know the identity of the unnamed ‘third party’ that will be involved in the thin-film manufacturing side. I don’t think I will speculate here who that may be but it wouldn’t surprise me should a turnkey equipment supplier get involved, if not in this particular JV, but it would seem such a move is becoming increasingly inevitable in the near future as companies start the march downstream.

In all, the news is a significant development and one that may well be the benchmark for the industry in the future. Sharp has shown its teeth in more ways than one with this announcement and I expect some of its rivals to bite back soon!

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  • Photovoltaics International 14th Edition

    Photovoltaics International 14th Edition

    Published in November 2011, the 14th edition of Photovoltaics International provides a variety of technical papers from some of the industry’s stalwarts. Features include: TÜV Rheinland on junction box testing; Laser Zentrum Hannover on laser edge isolation of mc-Si cells; Calisolar on the importance of traceability; Fraunhofer ISE on EWT cells; and EPIA on Europe’s LCOE.

  • Photovoltaics International Lite, Volume 05 - 2011

    Photovoltaics International Lite, Volume 05 - 2011

    This digital interactive Lite sees Tom Cheyney follow Agua Caliente’s progress on becoming one of first truly utility-scale PV power farms, where 40–50MW (AC) will be commissioned by the end of the year. We also feature one of the world’s largest silicon thin-film PV power plants, Avenal; a report on warnings of the collapse of module prices from Solarbuzz and PI-Berlin presents tips on PV module testing. A print version of this edition will be distributed at Solar Power International 2011 in Dallas, Texas.

  • Manufacturing The Solar Future: The 2011 Production Annual

    Manufacturing The Solar Future: The 2011 Production Annual

    Manufacturing the Solar Future is the primary source guide for detailed information on the PV production process. This annual provides technical details on how the leading companies and research organizations worldwide are addressing this need by dramatically improving their manufacturing processes.

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