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Motech Americas and ModSolar have announced their partnership, which aims to bring Motech’s modules onto the ModSolar Platform utilizing what they deem as the solar industry’s first hyper-targeted ad platform.
The partnership will allow ModSolar clients the ability to view advertisements for Motech’s modules during the proposal generation process on the ModSolar Platform. Additionally, under the partnership, ModSoalr clients will receive exclusive offers on Motech’s modules. The ModSoalr Platform, working with PVWatts from NREL, estimates the power production for various different modules at the same time giving users a direct comparison for individual systems they’re designing.
"Motech is very excited to be partnering with ModSolar and to be coming onto the ModSolar Platform as its first targeted advertiser," said Derick Botha, VP of sales & marketing for Motech Americas. "Motech has always prided itself on its history of innovation, and we've been very impressed with what ModSolar has been able to accomplish in such a short amount of time. They're the only ones in the industry that can provide module and inverter manufacturers like Motech an opportunity to advertise to system designers at exactly the time when they're choosing equipment for a particular project."