The solar industry’s largest trade show in the United States, Solar Power International, will be moving outside of California, as Dallas, TX, has been chosen as the site for the event in 2011. The board of managers of Solar Energy Trade Shows (SETS) announced the decision a few days after naming Brian Tully as the organization’s new executive director.
The 2011 show will be held at the Dallas Convention Center on October 17-21, following the 2010 edition, which will take place at the Los Angeles Convention Center on October 12-14. The next PV America, SETS’ other event, will return to Philadelphia on April 3-5, 2011, at the city’s convention center.
Formed in October 2009, SETS is a collaboration between the Solar Energy Industries Association (SEIA) and the Solar Electric Power Association (SEPA), the national trade groups that have cohosted SPI since 2004.
Tully brings some three decades of experience in various levels of trade-show management to his new job as executive director of SETS. In his role at the Food Marketing Institute (FMI), he oversaw the annual FMI Supermarket Industry Convention, which was consistently ranked in the top 15 U.S. trade shows. At its peak, the event reached 550,000 net square feet while hosting 1500 exhibitors and 36,000 attendees from 120 countries.
“We are excited to take Solar Power International 2011 to Dallas,” he said. “Texas is the energy hub in this country and an emerging market for solar power. SPI and the Lone Star State are a perfect fit for one another. We look forward to highlighting this important market and building upon SPI’s previous successes in being the premier solar event in the United States.”
PHOTO OF SPI 2009 BY TOM CHEYNEY