EuPD Research has awarded Germany-based Sovello the TOP BRAND PV seal.
The seal is awarded based on a multilevel analysis on brand management of solar module and PV inverter manufacturers who have passed an appropriate quality model.
EuPD has stated that the company achieved excellent results in the areas of brand awareness, distribution depth and recommendation of installers. Brand perception among customers and intermediaries are also taken into account. This gives manufacturers an unfiltered assessment of their own brand and possible improvement opportunities in brand management.
“The seal confirms the high quality standards associated with the brand Sovello. We are particularly proud that this award comes from end users and installers alike. The active demand from customers and the recommendation of dealers, installers and partners has given us a real competitive advantage. For this confidence in our brand we are especially proud”, says Andreas C. Ehrler, CSO of Sovello.
EuPD also awarded the seal to Suntech earlier this week, making it the first Chinese module manufacturer to receive the title.