Real Madrid and ELITE Solar have announced a new global strategic partnership, bringing together one of the world’s most iconic sports institutions and a leading global photovoltaic manufacturer committed to advancing the clean energy transition.
Through this partnership, ELITE Solar becomes an Official Partner and Official Solar Panel Provider of Real Madrid, joining forces with a club recognised worldwide for its pursuit of excellence, innovation and leadership, the collaboration reflecting the shared values of both organisations and their commitment to creating a lasting positive impact on future generations.
As part of the agreement, ELITE Solar will work alongside Real Madrid to promote solar energy with sustainability, innovation and responsible growth through a range of global initiatives designed to engage fans, customers, employees and communities around the world.
Emilio Butragueño, Institutional Relations Director at Real Madrid, commented: “At Real Madrid, we seek partners who share our values and our vision for the future. We are pleased to welcome ELITE Solar to our global network of partners.”
ELITE Solar General Manager Alex Chen added: “We are delighted to partner with Real Madrid, one of the most respected and successful organisations in the world. This partnership represents far more than a sponsorship; it is a reflection of our shared pursuit of excellence, global impact and long-term value creation. Together, we look forward to inspiring people through innovation, performance and a commitment to a more sustainable future.”
Founded in 2005, ELITE Solar has established itself as a leading global provider of photovoltaic solutions, serving utility-scale and commercial and industrial markets worldwide. With a diversified international manufacturing footprint and a focus on technological innovation, risk-mitigation and client-centricity, the company continues to support the accelerating transition toward clean and reliable energy.
The partnership will leverage the global reach of both organisations to enhance brand visibility, support sustainability initiatives and create meaningful experiences for stakeholders across key international markets.
