SolarEdge names former SMA America president John Berdner as North America GM

Facebook
Twitter
LinkedIn
Reddit
Email

SolarEdge Technologies has appointed former SMA America president John Berdner as its general manager for North America, where he will direct operations in the region for the distributed solar power harvesting and PV monitoring solutions company.

Berdner comes to SolarEdge from GroSolar, where he was VP of technology. Before that, he was the founder and president of SMA America. In 2000, he led SMA’s introduction of the popular Sunny Boy inverters into the U.S. market. He was president of the company from 2000-2006.

This article requires Premium SubscriptionBasic (FREE) Subscription

Try Premium for just $1

  • Full premium access for the first month at only $1
  • Converts to an annual rate after 30 days unless cancelled
  • Cancel anytime during the trial period

Premium Benefits

  • Expert industry analysis and interviews
  • Digital access to PV Tech Power journal
  • Exclusive event discounts

Or get the full Premium subscription right away

Or continue reading this article for free

“John has developed an enviable track record of growing successful businesses in the US market,” said Guy Sella, chairman/CEO/founder of SolarEdge. “His expertise in PV inverters and depth of industry knowledge makes him a key addition to our executive team. SolarEdge will benefit greatly from his nearly 30 years of PV experience and the numerous longstanding relationships he has developed with PV panel manufacturers, integrators, distributors, and PV system owners.

“John also has a strong background in regulatory compliance issues, which will be essential for proliferation of our distributed power harvesting system with its cutting-edge performance advancements and safety enhancements,” noted Sella.

Berdner said that when he was first introduced to SolarEdge at Intersolar 2009 in Munich, he “found it to be one of the most interesting concepts at the show. As I learned more about the technology and the company’s holistic approach to system design, I became even more impressed.

“I am thrilled to join an incredible team at SolarEdge, and I look forward to expanding market penetration of this revolutionary power conversion solution in North America.”

Read Next

September 18, 2025
CERC is finalising guidelines for virtual power purchase agreements (vPPAs) to unlock financing for over 40GW of uncontracted renewable capacity.
September 18, 2025
The capacity of virtual power plants in operation in North America has reached 37.5GW, a 13.7% year-on-year growth, according to Wood Mackenzie.
September 18, 2025
The Canadian Renewable Energy Association (CanREA) has forecast that Canada will add between 17GW and 26GW of solar PV over the next decade.
September 18, 2025
Researchers have called for enhanced international standards to detect ultraviolet-induced degradation (UVID) in PV modules after identifying “severe” levels of the problem in operational n-type panels.             
September 18, 2025
Indian PV makers have welcomed the government’s plan to add solar wafers to its ALMM List-III from June 2028.
September 17, 2025
US renewables developer Longroad Energy has reached financial close for its 400MW 1000 Mile solar project in the US state of Texas.

Subscribe to Newsletter

Upcoming Events

Solar Media Events
September 30, 2025
Seattle, USA
Solar Media Events
October 1, 2025
London, UK
Solar Media Events
October 2, 2025
London,UK
Solar Media Events
October 7, 2025
Manila, Philippines
Solar Media Events
October 7, 2025
San Francisco Bay Area, USA