By Mohit Anand, Senior Consultant, BRIDGE TO INDIA
India is a unique market. As part of an India-specific strategy on the part of the players, solar capital costs in India have significantly fallen in relation to the global average. This paper describes the trend for lower cost modules and services to be offered by module suppliers and EPC companies in order to capture the greatest share of the Indian market. In this context, more importance is being given to gaining a greater market share than earning a higher return.