In response to increased losses and deepening negative margins, Trina Solar has implemented a number of changes to its management structure in a bid to “increase the responsiveness and effectiveness of its revenue-based operations”. As a result, its operations are now divided into four regions, each with a regional leader which will report directly to Jifan Gao, chairman and CEO of Trina Solar.
Its operations have been split into the following four regions: the Americas, Europe, China, and Asia Pacific, Middle East and Africa. In line with this restructuring, Trina Solar has appointed the following
Former president and general manager for SunEdison's North America division, Mark Mendenhall has joined Trina Solar as regional president of the Americas. He has also worked at Tyco International for more than 30 years.
Qi Lin has joined Trina Solar as Regional President, China. Prior to this appointment, Lin was a senior vice president for Siemens SLC as well as general manager of its renewable energy division for north-east Asia.
Jim Wang has joined Trina Solar as vice president of special projects. Wang has over 20 years of management experience in the PV and semiconductor industry gained from GCL-Poly Energy Holdings, where he was vice president of sales and marketing, Comtec Solar Systems, where he was chief operating officer, and JA Solar, where he was senior director of business development.
In addition to these changes, the company has announced the departure of its chief commercial officer Mark Kingsley after just 15 months of service. The company cited “personal and business reasons” for his exit.
The departure also closely follows the surprise move of Dr. Zhengrong Shi, the founder, chairman and CEO of the largest global PV manufacturer, Suntech Power Holdings, into two newly created roles after the company and its founder claimed to be the victim of massive fraud over investments in GSF.