Enel launches clean energy C&I retail programme in US to avoid PPAs

Facebook
Twitter
LinkedIn
Reddit
Email
A 4.4MW solar project in San Antonio, Texas. Image: OCI Solar Power.

The North American subsidiary of utility Enel has launched a clean energy retail initiative in selected US states, beginning with Texas, to allow its commercial and industrial (C&I) customers to purchase renewable energy directly without entering into a power purchase agreement (PPA).

With 4GW of renewable energy capacity either operational or under construction in Texas, Enel North America said that it will begin providing C&I customers in the state with directly purchasable energy. The company said that it intends to expand into other deregulated states in 2023, including Ohio, Illinois and Pennsylvania.

This article requires Premium SubscriptionBasic (FREE) Subscription

Try Premium for just $1

  • Full premium access for the first month at only $1
  • Converts to an annual rate after 30 days unless cancelled
  • Cancel anytime during the trial period

Premium Benefits

  • Expert industry analysis and interviews
  • Digital access to PV Tech Power journal
  • Exclusive event discounts

Or get the full Premium subscription right away

Or continue reading this article for free

Greg Rizzo, head of PPA and renewable energy solutions at Enel North America, said: “Our customers are increasingly seeking alternative ways to purchase renewable energy without having to take a long-term financial position in today’s increasingly volatile and uncertain market.

“The launch of Enel’s retail energy offering enables us to meet the needs of all our customers and support them through their entire decarbonisation journey.”

Enel recently announced a 3GW PV cell and module factory in the US, organised under its subsidiary 3Sun. The company also expressed its intention to invest US$5 billion in its US operations, aiming at 5GW of new utility-scale renewables and storage by 2025 as it acts on the incentives brought about by the Inflation Reduction Act.

13 October 2026
San Francisco Bay Area, USA
PV Tech has been running an annual PV CellTech Conference since 2016. PV CellTech USA, on 13-14 October 2026 is our fourth PV CellTech conference dedicated to solar manufacturing in the USA. From polysilicon, wafers, ingots, cells and modules, to critical component suppliers including glass and frames, the event connects every stage of the value chain under one roof. PV CellTech USA also brings together investors, innovators, manufacturers and industry stakeholders to collaborate and strengthen domestic solar manufacturing across the United States.

Read Next

July 30, 2026
Origis Energy has built the first 1GW of solar PV capacity at its planned massive 2GW Rockhound solar-plus-storage facility in Texas.
July 30, 2026
EDPR has agreed to sell an 80% equity stake in a 384MW solar-plus-storage portfolio in the US to a Private equity firm Ares Infrastructure.
July 30, 2026
Walden has secured US$250 million from Crayhill Capital Management to support its 5GW US utility-scale solar PV and BESS pipeline.
July 30, 2026
The two PPAs cover projects of ContourGlobal and Zelestra in Arizona and Texas, respectively, with a combed solar PV capacity of 590MW.
July 30, 2026
Australia's CEC calls for a national ‘Renewable Resources Payment’ scheme, requiring a legislated payment for every MWh of renewables.
July 30, 2026
Renewables supplied 42.1% of electricity generated across Australia's NEM in the three months to June 2026, a new quarterly high for Q2.

Upcoming Events

Solar Media Events
October 13, 2026
San Francisco Bay Area, USA
Solar Media Events
November 3, 2026
Málaga, Spain
Solar Media Events
November 24, 2026
Warsaw, Poland
Solar Media Events
April 20, 2027
Istanbul, Türkiye