First Solar, juwi sign sponsorship deal with cycling team

Facebook
Twitter
LinkedIn
Reddit
Email

First Solar and juwi solar have become the latest names in the solar industry to enter into the world of sports sponsorship after they signed a joint contract with an amateur U.S. road cycling team. The move comes just a few months after Yingli Green secured a three-year contract to sponsor German football club Bayern Munich.

The First Solar-juwi team will compete nationally and is made up of 10 world-class cyclists, including two-time U.S. champion Michael Olheiser. Its next event is the four-day Redlands Bicycle Classic, starting on March 31, a race that will see the cyclists pass First Solar’s proposed 850MW Stateline and Desert Sunlight projects.

This article requires Premium SubscriptionBasic (FREE) Subscription

Try Premium for just $1

  • Full premium access for the first month at only $1
  • Converts to an annual rate after 30 days unless cancelled
  • Cancel anytime during the trial period

Premium Benefits

  • Expert industry analysis and interviews
  • Digital access to PV Tech Power journal
  • Exclusive event discounts

Or get the full Premium subscription right away

Or continue reading this article for free

“First Solar is committed to sustainable energy solutions that promote a clean, emission-free environment and is proud to partner with juwi on this sponsorship opportunity,” said TK Kallenbach, president of First Solar’s Components Business Group.

Read Next

September 12, 2025
Colombian energy supplier Celsia is seeking more than US$1.2 billion in investment to build wind and solar generation projects in Peru. 
September 12, 2025
German trade association BSW-Solar has called the German government for a simplified, standardised and more digitalised grid access for solar PV and energy storage operators.
September 12, 2025
ACME Venus Urja has secured INR3.8 billion (US$43 million) to develop and construct a solar-plus-storage project in Barmer, Rajasthan.
Premium
September 12, 2025
Vote Solar's Sean Garren tells PV Tech Premium that Georgia Power's latest IRP is 'skewed so heavily towards fossil fuels'.
September 11, 2025
Founder Group has won a RM10 million (US$2.3 million) engineering, procurement, construction and commissioning contract for a 30MW solar plant in Malaysia.
September 11, 2025
German renewable energy developer ib vogt has signed a 70MW solar PV virtual power purchase agreement (vPPA) in Romania.

Subscribe to Newsletter

Upcoming Events

Solar Media Events
September 16, 2025
Athens, Greece
Solar Media Events
September 30, 2025
Seattle, USA
Solar Media Events
October 1, 2025
London, UK
Solar Media Events
October 2, 2025
London,UK
Solar Media Events
October 7, 2025
Manila, Philippines