New appointments at NPD Solarbuzz

Facebook
Twitter
LinkedIn
Reddit
Email

NPD Solarbuzz has announced the promotion of Finlay Colville, Ph.D. to vice president and the appointment of Wolfgang Schlichting as research director, Downstream Markets.

Dr. Colville joined NPD Solarbuzz in 2010 and has been responsible for PV supply and manufacturing research, as well as leading strategic customer engagements. He has been active in the PV industry since 2005 and brings more than a decade of global sales and marketing experience to NPD Solarbuzz. Colville previously served as director of strategic marketing for Coherent’s solar business, where he managed PV market intelligence and new product strategy. He holds a B.Sc. in physics from the University of Glasgow and a Ph.D. in laser physics from the University of St. Andrews. He is also a regular contributor to PV-Tech.

This article requires Premium SubscriptionBasic (FREE) Subscription

Try Premium for just $1

  • Full premium access for the first month at only $1
  • Converts to an annual rate after 30 days unless cancelled
  • Cancel anytime during the trial period

Premium Benefits

  • Expert industry analysis and interviews
  • Digital access to PV Tech Power journal
  • Exclusive event discounts

Or get the full Premium subscription right away

Or continue reading this article for free

Wolfgang Schlichting joins NPD Solarbuzz in the new position of research director, Downstream Markets, in which he will manage analysts based in Europe, the United States and Asia. Since 2009, Schlichting has been research director at Wolf Research, a provider of consulting, market research, advisory services and technology assessment for solar energy, power electronics and other high-tech markets. Previously, he managed optical, removable and personal storage research services for International Data Corporation (IDC).

Before moving to market research, Schlichting managed the development of a liquid crystal based optical mass storage system. He has an M.S. in optical science from the University of Arizona and a diploma in physics from Eberhard-Karls Universität Tübingen, Germany.

“Over the past two years, NPD Solarbuzz has significantly expanded its coverage of the global PV supply chain. We have created new research in PV equipment, materials, regional markets and policies, supply/demand, as well as monthly tracking of PV installations in growing markets such as China and the United States,” said Paul Semenza, senior vice president, analyst services, the NPD Group.

“Under the leadership of Dr. Colville, who has been instrumental in the development of NPD Solarbuzz’s industry-leading upstream research, we will be able to provide our clients with increasingly comprehensive coverage of the PV supply chain, from materials to installations.”

Added Dr. Colville, “We are pleased to have Wolfgang Schlichting join NPD Solarbuzz and lead our downstream research. His experience in analyzing the interaction of policy and market demand, as well as his expertise in leading global research teams and supporting clients will greatly enhance the value we can provide our growing customer base.”

Read Next

September 16, 2026
Over 90% of solar industry professionals report a growing project deployment pipeline in 2026, but new projects that are abandoned before completion now account for almost half of all project pipelines.
September 16, 2026
Saatvik Green Energy has secured a 600MWp solar PV module supply order from SECI, with delivery scheduled for completion by December 2027.
September 16, 2026
UAE state-run renewables developer Masdar has signed an agreement with renewables developer Azerbaijan Green Energy Company (AGEC) to explore the development of new renewable energy projects in Azerbaijan.
September 16, 2026
Thin-film cadmium telluride (CdTe) solar module manufacturer First Solar has adjusted its enforcement of tunnel oxide passivated contact (TOPCon) intellectual property (IP) strategy.
September 15, 2026
Two community solar platforms in the US have closed over US$370 million of financing to fund 200MW of new projects in New York and Illinois.
Premium
September 15, 2026
DYCM’s co-founder Sriram Das talks about US solar manufacturing, domestic supply chains and navigating shifting policy.

Upcoming Events

Solar Media Events
October 13, 2026
San Francisco Bay Area, USA
Solar Media Events
November 3, 2026
Málaga, Spain
Solar Media Events
November 24, 2026
Warsaw, Poland
Solar Media Events
February 2, 2027
London, UK