Ogilvy PR lands SunPower global account

Facebook
Twitter
LinkedIn
Reddit
Email

Solar cell, module, and system manufacturer SunPower has selected Ogilvy Public Relations Worldwide as its new
PR agency of record. The account will be based in San Francisco, with
support from team members in Denver, Washington, DC, Sacramento, Milan,
Madrid, London, Seoul, Manila, Sydney, and other international offices.

SunPower, the largest maker of solar power systems in the United States and
a global market leader, will partner with Ogilvy PR on a global
communications effort to capitalize on solar power’s momentum as a
mainstream energy source, the companies said. The agency will provide services in corporate and customer-directed
communications, public affairs (in Washington, DC, Sacramento, and other
U.S. state capitals, as well as in Europe), crisis management, message development,
social media, and media training.

This article requires Premium SubscriptionBasic (FREE) Subscription

Unlock unlimited access for 12 whole months of distinctive global analysis

Photovoltaics International is now included.

  • Regular insight and analysis of the industry’s biggest developments
  • In-depth interviews with the industry’s leading figures
  • Unlimited digital access to the PV Tech Power journal catalogue
  • Unlimited digital access to the Photovoltaics International journal catalogue
  • Access to more than 1,000 technical papers
  • Discounts on Solar Media’s portfolio of events, in-person and virtual

Or continue reading this article for free

“With the extremely rapid growth of our business worldwide, we needed an
agency that could provide top-notch support around the globe and across
multiple communications disciplines,” said Julie Blunden (pictured left), vice president of
public policy and corporate communications at SunPower. “We were impressed
by the caliber of Ogilvy PR’s people, their understanding of our business
challenges and their ability to move quickly.”

“We are thrilled to be working with one of the world’s premier renewable
energy companies,” added Marcia Silverman, global CEO of Ogilvy PR.
“SunPower’s vertical integration and global presence require it to
communicate effectively with a broad range of audiences including
utilities, corporate customers, homeowners, investors, business partners,
and policymakers at all levels of government. This partnership is a natural
fit for our two companies. We look forward to helping SunPower navigate the
challenges of its rapid growth.”

— Tom Cheyney

Read Next

July 4, 2025
Chinese PV provider Skycorp Solar Group has announced a solar plant acquisition and development strategy following unanimous board approval.
July 4, 2025
Germany’s latest innovation tender has awarded 488MW of co-located capacity, with all the projects being solar PV tied with energy storage.
July 4, 2025
Risen Energy’s mass-produced heterojunction (HJT) modules have reached a cell conversion efficiency of 26.61%, a record figure for the company.
July 4, 2025
The US House of Representatives has passed the final version of the reconciliation bill that is now going to US President Donald Trump’s desk for his signature before its passing.
July 4, 2025
Australian retailer AGL Energy has confirmed its acquisition of South Australia’s Virtual Power Plant (SAVPP) from Tesla.
July 3, 2025
Renewable energy curtailment in Brazil is set to reach 8% across the country, and be as high as 11% in the north-east, by 2035.

Subscribe to Newsletter

Upcoming Events

Media Partners, Solar Media Events
September 2, 2025
Mexico City, Mexico
Solar Media Events
September 16, 2025
Athens, Greece
Solar Media Events
September 22, 2025
Bilbao, Spain
Solar Media Events
September 30, 2025
Seattle, USA
Solar Media Events
October 1, 2025
London, UK