Phoenix Solar warns of 2011 losses and potential business model changes

October 11, 2011
Facebook
Twitter
LinkedIn
Reddit
Email

Inventory writedowns and a weaker-than-expected recovery in demand for PV installations, specifically in Germany, are behind revised financial guidance by Phoenix Solar. The project developer warned of significant losses for the fiscal year 2011 and said it would be looking at its current business model in an effort to make changes and reduce costs to return to profitability in 2012.

Phoenix Solar reported that it expected 2011 revenue in the range of €350 million–€400 million, significantly down from €635.7 million posted in 2010. EBIT losses are expected to be in the range of €42 million–€49 million, due to inventory writedowns on solar modules, caused by the continued price declines.

This article requires Premium SubscriptionBasic (FREE) Subscription

Try Premium for just $1

  • Full premium access for the first month at only $1
  • Converts to an annual rate after 30 days unless cancelled
  • Cancel anytime during the trial period

Premium Benefits

  • Expert industry analysis and interviews
  • Digital access to PV Tech Power journal
  • Exclusive event discounts

Or get the full Premium subscription right away

Or continue reading this article for free

Indeed, Phoenix Solar noted that it had previously expected revenue to be slightly higher in 2011, compared with last year. However, the recovery in demand did not materialize as expected in September and the expected year-end rally was said to have yet to materialize. Revenue would also be affected by lack of module pricing stability.

Phoenix Solar is one of the first PV firms to write down inventory, regarded by some in the financial community as a key development to draw a line under the lack of demand elasticity and help improve a demand recovery cycle.

However, Phoenix Solar’s comments on lack of market recovery in Germany would seem to be at odds at the moment with a recent forecast from IHS iSuppli that a strong recovery in German PV installations was already under way.

Although the project developer and distributor noted it was reviewing its business model in light of the poor business conditions, details of where the business model changes could be made were not disclosed.
 

Read Next

December 5, 2025
BayWa r.e. has sold two of its UK solar farms, which have a combined capacity of 89.9MW, to global asset management firm Capital Dynamics
December 5, 2025
Origis Energy has raised US$265 million in finance from Advantage Capital to support the development of a 305MW solar PV portfolio in the US.
December 5, 2025
WBS Power has sold the 150MW solar, 500MW/2,000MWh BESS Project Jupiter in Brandenburg, Germany, to investor Prime Capital.
December 5, 2025
Over 140 US solar companies have urged Congress to reconsider changes to permitting which they say have resulted in “a nearly complete moratorium” on solar project permits.
Premium
December 5, 2025
In November, the Colorado PUC ordered utility Xcel Energy to provide higher-quality information, and introduce flexible tariffs.
December 4, 2025
High power prices and increased energy storage usage have led to a sharp increase in self-consumption of solar power in Germany since 2022, according to data from the Fraunhofer Institute for Solar Energy Systems (ISE).

Upcoming Events

Upcoming Webinars
December 17, 2025
2pm GMT / 3pm CET
Solar Media Events
February 3, 2026
London, UK
Solar Media Events
March 24, 2026
Dallas, Texas
Solar Media Events
April 15, 2026
Milan, Italy
Solar Media Events
June 16, 2026
Napa, USA