Phoenix Solar warns of 2011 losses and potential business model changes

October 11, 2011
Facebook
Twitter
LinkedIn
Reddit
Email

Inventory writedowns and a weaker-than-expected recovery in demand for PV installations, specifically in Germany, are behind revised financial guidance by Phoenix Solar. The project developer warned of significant losses for the fiscal year 2011 and said it would be looking at its current business model in an effort to make changes and reduce costs to return to profitability in 2012.

Phoenix Solar reported that it expected 2011 revenue in the range of €350 million–€400 million, significantly down from €635.7 million posted in 2010. EBIT losses are expected to be in the range of €42 million–€49 million, due to inventory writedowns on solar modules, caused by the continued price declines.

This article requires Premium SubscriptionBasic (FREE) Subscription

Try Premium for just $1

  • Full premium access for the first month at only $1
  • Converts to an annual rate after 30 days unless cancelled
  • Cancel anytime during the trial period

Premium Benefits

  • Expert industry analysis and interviews
  • Digital access to PV Tech Power journal
  • Exclusive event discounts

Or get the full Premium subscription right away

Or continue reading this article for free

Indeed, Phoenix Solar noted that it had previously expected revenue to be slightly higher in 2011, compared with last year. However, the recovery in demand did not materialize as expected in September and the expected year-end rally was said to have yet to materialize. Revenue would also be affected by lack of module pricing stability.

Phoenix Solar is one of the first PV firms to write down inventory, regarded by some in the financial community as a key development to draw a line under the lack of demand elasticity and help improve a demand recovery cycle.

However, Phoenix Solar’s comments on lack of market recovery in Germany would seem to be at odds at the moment with a recent forecast from IHS iSuppli that a strong recovery in German PV installations was already under way.

Although the project developer and distributor noted it was reviewing its business model in light of the poor business conditions, details of where the business model changes could be made were not disclosed.
 

Read Next

April 13, 2026
Policymakers should accelerate renewables deployment to minimise power price disruption from the Middle East conflict, according to IRENA.
April 13, 2026
Oman-based renewables firm Naqaa Sustainable Energy has been named as the lead developer of a 500MW PV plant in Botswana.
April 13, 2026
Indian solar manufacturer Vikram Solar has surpassed 10GW in cumulative solar module deployments globally.
April 13, 2026
The US Department of Energy has proposed sweeping cuts to its research laboratories, including the National Laboratory of the Rockies (formerly the National Renewable Energy Laboratory).
Premium
April 13, 2026
As key purchasers of solar power, distribution companies are central to India’s renewable energy goals. But, under severe financial strain, they could also derail those same ambitions.
April 13, 2026
The Ontario IESO has awarded contracts for 1.3GW of new renewable energy capacity for 14 projects to be deployed in the Canadian province.

Upcoming Events

Solar Media Events
April 15, 2026
Milan, Italy
Solar Media Events
June 16, 2026
Napa, USA
Solar Media Events
October 13, 2026
San Francisco Bay Area, USA
Solar Media Events
November 3, 2026
Málaga, Spain
Solar Media Events
November 24, 2026
Warsaw, Poland