Solar Media and Solarzoom to launch new Chinese solar magazine

Solar Media, the leading technical publisher for the PV industry and Solarzoom, the number one procurement and pricing portal for the PV industry, have entered a new phase in their partnership. Together they will re-launch the two-year-old Photovoltaics International Lite China quarterly magazine.

Having signed an MOU (see photo) at the recent Intersolar Europe Conference and Exhibition in Munich, the two companies will work towards creating a stronger platform for the Chinese PV industry. It will cover all aspects of technology in PV from manufacturing through to deployment and will provide authoritative and independent content to aid in the continued growth of the Chinese PV industry.

David Owen, CEO of Solar Media Ltd., welcomes the increased co-operation with Solarzoom. “This is a natural fit. Solar Media has some of the best technical PV content available in the world today and Solarzoom has the widest audience in China. This will offer better value for our customers and increase our growth in the Chinese market where we have operated for two years.”

The well-known portal of the photovoltaic industry, Solarzoom, is a Chinese website forum that was founded in 2006 in Germany. It has developed into China's most popular professional PV forum with a membership of over 100,000. After its progression to a web portal in 2010, Solarzoom has seen remarkable improvements in its e-magazine and daily news as well as the issuing of PV price monitoring.

In regard to the strategic cooperation, Thomas Liu, founder of Solarzoom, commented, “The agreement with Solar Media feels so natural for me since we have been sharing a similar philosophy of professional, high-end media for a long time. And through this cooperation, I believe that more advanced technologies and services will be introduced to the China market. While doing so, I do hope we could contribute to and strengthen the power of the Chinese PV industry.”

Cathy Li, Photovoltaics International’s Asian Markets Business Development Manager, has overseen the increased awareness of the Photovoltaics International brand in China. “When we first showed up as a foreign media company in Shanghai in May 2010, we found there was a great deal of interest in information on our Chinese media. A year later at the 2011 SNEC exhibition in China, the response was overwhelming and we have received huge support and valuable suggestions from our growing body of readers. I’m very proud of our Chinese editing team; without their efforts, we would not have seen such a rapid growth within the Chinese market.”

According to the agreement, the two parties will issue the revised Photovoltaics International magazine together in the second half of 2011. Chinese readers can subscribe for a copy here; alternatively, look out for copies at the upcoming 3rd Guangzhou International Solar PV Exhibition, China Solar Power 2011 in Beijing, the 6th China (Beijing) International Exhibition of Solar-Energy Products and Photovoltaic Engineer and China (Chengdu) Int’l New Energy Summit and Exposition 2011.